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Samford University Strategic Plan

For God, For Learning, Forever....

At Samford’s humble beginnings in 1841, our founders committed themselves to “establishing and endowing a university of a high character.” They envisioned a university of sincere faith, offering the best quality education. Today, as one of only a few national doctoral research universities devoted to a Christian mission, there is little doubt that Samford University far exceeds our founders’ most fervent hopes to attain quality and maintain character.

At this pivotal moment, Samford is prepared to embrace an even bolder calling—a vision for recognized achievement within the ranks of America’s most influential universities.

To advance this vision, we have committed ourselves to a bold and challenging strategic plan, building upon past success and moving from strength to strength. The carefully crafted goals urgently address priorities within each school and promote transformative university-wide initiatives. Attainment of this vision will empower and enhance Samford’s core mission to nurture persons for God, for learning, forever. The goals of the plan are addressed in three strategic priorities.

Our founders left to us the unique treasure that is Samford University. The world will be better for the leadership and service of this extraordinary community of learning and faith. Achieving this vision will require the commitment of all Samford alumni, students, faculty, staff, parents, and friends. Together we will advance our mission of Christian higher education among the nation’s most respected universities.